At Curatif we’re interested in the if. That’s where we started ….what if? What if you could make a classic cocktail with the very best ingredients, just like you could expect to experience in the very best cocktail bars. What if you could present it in a way that anyone could enjoy it whenever you wanted to by simply opening a can – at home, at a barbeque, at the races, on a picnic?
Curatif’sNegroni meets all those criteria. Made from the finest ingredients, including Four Pillars Spiced Negroni Gin – the only gin in the world made specifically for a Negroni cocktail, and twice named world’s best contemporary gin at the Global Gin Masters. We team that with the original Campari and Mancino Vermouth from Pignola in Italy.
And the Campari is key to the digestif function – an alcoholic aperitif in its own right, infused with herbs and fruit, including chianetto – a small bitter orange.
Of course, being pre-prepared, Curatif’sNegroni harks back to the early days of the negronicocktail in Italy, when it was manufactured for easy access and consumption after shooting to fame as one of the world’s most preferred cocktails -the Negroni family opened NegroniDistillerie in Treviso, and produced a ready-made version of the cocktail, Antico Negroni 1919.
But back to the if. The perfection of the Negroni comes from the fact that its perfect combination of sweet, herby and bitter makes it both the ideal Aperitif and Digestif.
Aperitifs (/əˈpɛrɪtiːf/) – a drink, typically alcoholic, that is normally served before a meal. Joyous and uplifting, it relaxes you after a day at work and prepares you for the evening and the meal to come – a classic Italian or French way to celebrate the day. Some say that the practice of taking an aperitif harks to ancient Roman times.Curatif’sNegroni is the perfect digestif for your next function – as good as you would expect from your favourite cocktail haunt, but easy and convenient to enjoy at home or out and about, in the convenience of a can.
Digestif (/diːʒɛˈstiːf/) – a drink, typically alcoholic, that is normally served after (digestif) a meal to aid digestion and relax the diner. And, again, Curatif’sNegroni fits the bill perfectly – a sophisticated, herby, bitter cocktail.
Of course, if your idea of the ideal after dinner drink extends to something a little more stimulating, why not consider Curatif’s Espresso Martini – because coffee liqueurs and cocktails are equally at home with the digestif tag.
Whether it’s a relaxing pre-dinner aperitif or a comforting post-dinner digestif, Curatif’s range of high quality, pre-prepared cocktails are the perfect solution for your next function.
We strive to ensure our products are always of the highest quality and made with integrity, using only the finest spirits and liqueurs from the world’s best brands to bring you, our customers, the finest cocktail experience in whatever situation suits you.
So the next time you’re hosting a function and you think a quality cocktail could be the perfect bookend to your evening, ask what if and choose Curatif.